Uni year 3 sem 2

Logo: This is White Rose films, a videography bussiness hoping to change the landscape of local bussiness's in Yorkshire. Introduction (Problem I am wanting to fix): Since Covid, the country has seen a 9.1% decline in Local bussiness's. https://www.gov.uk/government/statistics/business-population-estimates-2024/business-population-estimates-for-the-uk-and-regions-2024-statistical-release now There are a growning number of factors as to why this has taken place. However, I believe one of the biggest issues facising local bussiness's in the digital age is brand visibily. and this is basically what we want to do, we want to slove the video content gap in yorkshire and help these local bussiness's grow an online audience.  Target audience: In recent years there has been a growing demand for short form video content, We want to utilise this demand to market products and bussines's that want to expand their bussiness online.  To build on this, 87% of buyers say social med...

Download checklist  Watch video on Moodle going through what you need on your portfolio We have 1 RPM form (ask sabah for the others)  Assessment title means portfolio Discussion - use subheadings for each research objectives 

Tonight: Draft a short pararagraph analysising some of the data you have collected and crafting it arround your research objectives. (Probably day 3-4 in which you believed you were in a filter bubble and how It is easy to fall into one after listening to playlists) Code your data from Kai and Badras interviews and from specific parts of your audio logs Present the reseults in a paragraph  Then analyse it in another paragraph  Or combine it into one paragraph  Data visualisation for qualatative  Direct quotes from Interviews  Your diary  Your audio logs  Put them in quotes and attribute them to 'Participant 1' or 'audio log 1' Word clouds  A special visualisation to show key trends  Highlights the most common words  use a vaidation Not a stand alone tool (use quotes more often) Data analysis  Finds patterns in your data that relates to your research topic  Examines your research topic through your data  Reader needs to und...

Talking to users: Finding feedback  BeatLab - Talk to people who make music  Yorkshire Film - Talk to small bussiness owners in and out of Yorkshire  Continually engage with your customers to understand them Use the BMC to ask questions to users and try and figure out if your ideas are on the right track  Use this to find out what questions are the most important and unknown to you, so you can fully nderstand your product  If I am aiming for artists, talk to artists and people who are interested in music production /  Talk to small bussiness's in Yorkshire so that you understand them. / Poeple who buy from these small bussiness's  Talk to people within the ecosystem  Linkdin / Reddit / Product Hunch (Launching products) / Twitter  This is all hypothetical just get data from anyone you can ask.