MVP: White rose films

Key partners:

  • Local Bussiness's 
  • Equipent rental companies 
  • Influencers, Content creators, Musicians and artists 
Key activities:
  • Creating short form content for small bussiness's 
  • Social media marketing and consulting 
  • Videography 
  • Storyboarding 
  • Editing
  • Managing client shoots 
Key resources:
  • Equipment (rental or payed in full) / Camera, lighting, audio equipment 
  • Trust with customers (Final product needs to be worth the time and payment)
  • Editing software (Davincci)
  • Social media and videography portfolio (To gain trust with customers)
  • Reliable transport to drive and move equipment (Van)
  • Creative storytelling and video editing skills (Hiring a team or proffesionals in editng and storytelling)
Customer relationships:
  • All communication with customer will be real 
  • Teams meetings every week to talk about proggress 
  • In person meetings at customers place of employments 
  • Customer cycle / Customer emails me or messages my socials / Initial teams meetings to discuss idea and storyboard / In person meeting with customer (scope out 

Customer segments:

  • Nail & beauty salons
  • Hairdressers & barbers
  • Cafés & bakeries
  • Boutiques & clothing shops
  • Independent retailers
  • Restaurants & takeaways

Key Resources:

  • Professional video & editing equipment
  • Editing software (Adobe Premiere Pro, Final Cut, CapCut)
  • Strong social media presence & portfolio
  • Reliable transport for on-location shoots
  • Creative storytelling & video editing skills

Channels:

  • Direct outreach via Instagram, Facebook, & LinkedIn
  • Website & portfolio showcasing previous work
  • Word-of-mouth & client referrals
  • Local business networking events & expos
  • Social media advertising & targeted outreach

Cost Structure:

  • Equipment maintenance & upgrades
  • Travel expenses (fuel, parking, public transport)
  • Music licensing & stock footage subscriptions
  • Marketing & social media ad spend
  • Software subscriptions (Adobe Creative Cloud, Canva, etc.)

Revenue Streams:

  • One-time video projects & custom packages
  • Monthly content creation retainers
  • Social media ad production services
  • Sponsored collaborations with influencers
  • Online video marketing workshops or courses

. Commercial & Business Video Services

  • Brand Promotional Videos – Short marketing videos for websites, social media, and advertising campaigns.
  • Product Videos – Demonstrations, unboxings, and explainer videos for e-commerce and brands.
  • Social Media Content – Ongoing content creation for businesses, including TikTok and Instagram reels.
  • Real Estate Videography – High-quality property showcase videos for estate agents and private sellers.
  • Testimonial & Case Study Videos – Helping businesses showcase happy customers or successful projects.
  • Behind-the-Scenes Videos – Giving brands an authentic edge with BTS content.

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